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\u533b\u85ac\u54c1\u696d\u754c\u306b\u304a\u3044\u3066\u3001KOL(Key Opinion Leader\u3001\u30aa\u30d4\u30cb\u30aa\u30f3\u30ea\u30fc\u30c0\u30fc)\u3068\u306e\u5354\u50cd\u306f\u6975\u3081\u3066\u91cd\u8981\u306a\u6226\u7565\u8981\u7d20\u3067\u3059\u3002\u533b\u7642\u73fe\u5834\u3067\u5f71\u97ff\u529b\u3092\u6301\u3064\u533b\u5e2b\u3084\u7814\u7a76\u8005\u3068\u306e\u95a2\u4fc2\u69cb\u7bc9\u306b\u3088\u308a\u3001\u88fd\u54c1\u306e\u4fe1\u983c\u6027\u5411\u4e0a\u3068\u51e6\u65b9\u4fc3\u9032\u304c\u671f\u5f85\u3067\u304d\u307e\u3059\u3002\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30b3\u30f3\u30b5\u30eb\u4f1a\u793e\u306f\u3001KOL\u7279\u5b9a\u304b\u3089\u95a2\u4fc2\u69cb\u7bc9\u3001\u5b66\u4f1a\u5c55\u793a\u3084\u8b1b\u6f14\u4f1a\u306e\u4f01\u753b\u307e\u3067\u3001\u4e00\u6c17\u901a\u8cab\u306e\u652f\u63f4\u3092\u63d0\u4f9b\u3057\u307e\u3059\u3002\u307e\u305f\u3001\u9867\u5ba2\u4f53\u9a13(CX)\u306e\u6700\u9069\u5316\u3082\u91cd\u8981\u306a\u30c6\u30fc\u30de\u3067\u3059\u3002\u533b\u7642\u5f93\u4e8b\u8005\u306e\u9867\u5ba2\u30cb\u30fc\u30ba\u306b\u57fa\u3065\u3044\u305f\u60c5\u5831\u63d0\u4f9b\u306e\u30bf\u30a4\u30df\u30f3\u30b0\u3001\u30c1\u30e3\u30cd\u30eb\u3001\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u8a2d\u8a08\u3059\u308b\u3053\u3068\u3067\u3001\u3088\u308a\u52b9\u679c\u7684\u306a\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u304c\u5b9f\u73fe\u3057\u307e\u3059\u3002\u30a8\u30d3\u30c7\u30f3\u30b9\u306b\u57fa\u3065\u3044\u305f\u4fe1\u983c\u95a2\u4fc2\u306e\u69cb\u7bc9\u306f\u3001\u9577\u671f\u7684\u306a\u30d6\u30e9\u30f3\u30c9\u4fa1\u5024\u5411\u4e0a\u306b\u3064\u306a\u304c\u308a\u307e\u3059\u3002\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30b3\u30f3\u30b5\u30eb\u30c6\u30a3\u30f3\u30b0\u4f1a\u793e\u306f\u3001\u4f01\u696d\u306e\u8ab2\u984c\u306b\u5fdc\u3058\u3066\u5e02\u5834\u8abf\u67fb\u3001\u9867\u5ba2\u5206\u6790\u3001\u30d6\u30e9\u30f3\u30c9\u6226\u7565\u3001\u5e83\u544a\u904b\u7528\u306a\u3069\u306e\u652f\u63f4\u3092\u884c\u3044\u3001\u533b\u7642\u73fe\u5834\u306e\u5b9f\u614b\u306b\u5373\u3057\u305f\u6226\u7565\u8a2d\u8a08\u3092\u5b9f\u73fe\u3057\u307e\u3059\u3002\u30c7\u30b8\u30bf\u30eb\u6642\u4ee3\u306b\u304a\u3044\u3066\u306f\u3001Web\u30b5\u30a4\u30c8\u3067\u306e\u60c5\u5831\u63d0\u4f9b\u3001e\u30c7\u30a3\u30c6\u30fc\u30ea\u30f3\u30b0\u3001\u30aa\u30f3\u30e9\u30a4\u30f3\u30bb\u30df\u30ca\u30fc\u306a\u3069\u3001\u591a\u69d8\u306a\u30bf\u30c3\u30c1\u30dd\u30a4\u30f3\u30c8\u3067\u306e\u4e00\u8cab\u3057\u305f\u9867\u5ba2\u4f53\u9a13\u304c\u6c42\u3081\u3089\u308c\u307e\u3059\u3002<\/p>\n

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\u533b\u85ac\u54c1\u696d\u754c\u3067\u306e\u5b9f\u7e3e\u3068\u533b\u5b66\u6587\u732e\u306b\u57fa\u3065\u304f\u6226\u7565\u7acb\u6848\u529b<\/h3>\n

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\u85ac\u6a5f\u6cd5\u30fb\u533b\u7642\u5e83\u544a\u30ac\u30a4\u30c9\u30e9\u30a4\u30f3\u3078\u306e\u30b3\u30f3\u30d7\u30e9\u30a4\u30a2\u30f3\u30b9\u5bfe\u5fdc\u529b<\/h3>\n

\u533b\u85ac\u54c1\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3067\u306f\u3001\u85ac\u6a5f\u6cd5\u3084\u533b\u7642\u5e83\u544a\u30ac\u30a4\u30c9\u30e9\u30a4\u30f3\u306a\u3069\u306e\u898f\u5236\u306b\u6e96\u62e0\u3057\u305f\u5e83\u544a\u30fb\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u8a2d\u8a08\u304c\u4e0d\u53ef\u6b20\u3067\u3059\u3002\u6cd5\u898f\u5236\u3078\u306e\u5bfe\u5fdc\u529b\u3092\u6301\u3064\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30b3\u30f3\u30b5\u30eb\u4f1a\u793e\u3092\u9078\u3076\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002\u533b\u7642\u5f93\u4e8b\u8005\u5411\u3051\u3068\u60a3\u8005\u5411\u3051\u306e\u60c5\u5831\u3092\u9069\u5207\u306b\u533a\u5206\u3057\u3001\u30ea\u30b9\u30af\u7ba1\u7406\u4f53\u5236\u3068\u30c1\u30a7\u30c3\u30af\u30d5\u30ed\u30fc\u3092\u6574\u5099\u3067\u304d\u308b\u30b3\u30f3\u30b5\u30eb\u30c6\u30a3\u30f3\u30b0\u4f1a\u793e\u306e\u9078\u5b9a\u304c\u91cd\u8981\u3067\u3059\u3002\u30b3\u30f3\u30d7\u30e9\u30a4\u30a2\u30f3\u30b9\u9055\u53cd\u306e\u30ea\u30b9\u30af\u3092\u6700\u5c0f\u5316\u3057\u306a\u304c\u3089\u3001\u52b9\u679c\u7684\u306a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u3092\u5b9f\u884c\u3067\u304d\u308b\u5c02\u9580\u6027\u304c\u6c42\u3081\u3089\u308c\u307e\u3059\u3002<\/p>\n

\u30c7\u30b8\u30bf\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3068\u6f5c\u5728\u9867\u5ba2\u3078\u306e\u30ea\u30fc\u30c1\u529b<\/h3>\n

\u30c7\u30b8\u30bf\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u5f37\u3044\u30b3\u30f3\u30b5\u30eb\u4f1a\u793e\u3092\u6d3b\u7528\u3059\u308b\u3053\u3068\u3067\u3001\u30aa\u30f3\u30e9\u30a4\u30f3\u8a3a\u7642\u3084\u30c7\u30b8\u30bf\u30eb\u30d8\u30eb\u30b9\u6642\u4ee3\u306b\u5bfe\u5fdc\u3057\u305f\u6226\u7565\u306e\u5b9f\u884c\u304c\u53ef\u80fd\u3067\u3059\u3002\u75be\u60a3\u5553\u767a\u3092\u901a\u3058\u305f\u6f5c\u5728\u9867\u5ba2\u306e\u767a\u6398\u3084\u3001\u30c7\u30fc\u30bf\u5206\u6790\u306b\u57fa\u3065\u304f\u9867\u5ba2\u4f53\u9a13\u306e\u5411\u4e0a\u3092\u652f\u63f4\u3067\u304d\u308b\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30b3\u30f3\u30b5\u30eb\u30c6\u30a3\u30f3\u30b0\u4f1a\u793e\u306e\u9078\u5b9a\u304c\u91cd\u8981\u3067\u3059\u3002\u6700\u65b0\u306e\u30c7\u30b8\u30bf\u30eb\u6280\u8853\u3092\u6d3b\u7528\u3057\u305f\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u3092\u7acb\u6848\u3057\u3001\u533b\u7642\u5f93\u4e8b\u8005\u3068\u60a3\u8005\u53cc\u65b9\u306b\u6700\u9069\u306a\u30a2\u30d7\u30ed\u30fc\u30c1\u3092\u63d0\u4f9b\u3067\u304d\u308b\u30b3\u30f3\u30b5\u30eb\u4f1a\u793e\u306b\u4f9d\u983c\u3059\u308b\u3053\u3068\u3067\u3001\u4f01\u696d\u306e\u6210\u9577\u3092\u52a0\u901f\u3055\u305b\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n

\u533b\u85ac\u54c1\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30b3\u30f3\u30b5\u30eb\u30c6\u30a3\u30f3\u30b0\u306e\u8cbb\u7528\u76f8\u5834\u3068\u5951\u7d04\u5f62\u614b<\/h2>\n

\u533b\u85ac\u54c1\u696d\u754c\u5411\u3051\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30b3\u30f3\u30b5\u30eb\u30c6\u30a3\u30f3\u30b0\u306e\u8cbb\u7528\u306f\u3001\u4f01\u696d\u306e\u898f\u6a21\u3084\u5951\u7d04\u5f62\u614b\u30fb\u671f\u9593\u306b\u3088\u3063\u3066\u5909\u52d5\u3057\u307e\u3059\u3002\u5c02\u9580\u6027\u306e\u9ad8\u3044\u533b\u85ac\u54c1\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u652f\u63f4\u3067\u306f\u3001\u4e00\u822c\u7684\u306a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30b3\u30f3\u30b5\u30eb\u3088\u308a\u3082\u9ad8\u3081\u306e\u8cbb\u7528\u8a2d\u5b9a\u3068\u306a\u308b\u3053\u3068\u304c\u3042\u308a\u307e\u3059\u3002\u3053\u3053\u3067\u306f\u533b\u85ac\u54c1\u696d\u754c\u7279\u6709\u306e\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u578b\u5951\u7d04\u3084\u3001\u5b66\u4f1a\u5c55\u793a\u306a\u3069\u306e\u5b9f\u884c\u652f\u63f4\u3092\u542b\u3080\u6599\u91d1\u4f53\u7cfb\u306b\u3064\u3044\u3066\u89e3\u8aac\u3057\u307e\u3059\u3002<\/p>\n

\u533b\u85ac\u54c1\u696d\u754c\u7279\u6709\u306e\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u578b\u5951\u7d04\u3068\u6226\u7565\u7acb\u6848\u30d5\u30a7\u30fc\u30ba\u306e\u8cbb\u7528<\/h3>\n

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\u5b66\u4f1a\u5c55\u793a\u30fb\u5c55\u793a\u4f1a\u652f\u63f4\u3092\u542b\u3080\u5b9f\u884c\u652f\u63f4\u306e\u6599\u91d1\u4f53\u7cfb<\/h3>\n

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\u30aa\u30d4\u30cb\u30aa\u30f3\u30ea\u30fc\u30c0\u30fc\u6226\u7565\u3068\u9867\u5ba2\u30cb\u30fc\u30ba\u8abf\u67fb\u306e\u8ffd\u52a0\u8cbb\u7528<\/h3>\n

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\u533b\u85ac\u54c1\u30e1\u30fc\u30ab\u30fc\u304c\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30b3\u30f3\u30b5\u30eb\u306b\u4f9d\u983c\u3059\u308b\u969b\u306e\u6ce8\u610f\u70b9<\/h2>\n

\u6f5c\u5728\u9867\u5ba2\u3078\u306e\u30ea\u30fc\u30c1\u3068\u75be\u60a3\u5553\u767a\u306b\u304a\u3051\u308b\u85ac\u6a5f\u6cd5\u5bfe\u5fdc<\/h3>\n

\u533b\u85ac\u54c1\u30e1\u30fc\u30ab\u30fc\u304c\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30b3\u30f3\u30b5\u30eb\u4f1a\u793e\u306b\u4f9d\u983c\u3059\u308b\u969b\u3001\u6700\u3082\u91cd\u8981\u306a\u6ce8\u610f\u70b9\u306f\u85ac\u6a5f\u6cd5\u3084\u533b\u7642\u5e83\u544a\u30ac\u30a4\u30c9\u30e9\u30a4\u30f3\u3078\u306e\u30b3\u30f3\u30d7\u30e9\u30a4\u30a2\u30f3\u30b9\u5bfe\u5fdc\u3067\u3059\u3002\u7279\u306b\u75be\u60a3\u5553\u767a\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u901a\u3058\u3066\u6f5c\u5728\u9867\u5ba2\u306b\u30ea\u30fc\u30c1\u3059\u308b\u5834\u5408\u3001\u75be\u60a3\u5553\u767a\u5e83\u544a\u3068\u533b\u85ac\u54c1\u5e83\u544a\u306e\u660e\u78ba\u306a\u533a\u5206\u304c\u6c42\u3081\u3089\u308c\u307e\u3059\u3002<\/strong>\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30b3\u30f3\u30b5\u30eb\u30bf\u30f3\u30c8\u304c\u63d0\u6848\u3059\u308b\u6226\u7565\u304c\u6cd5\u898f\u5236\u306b\u6e96\u62e0\u3057\u3066\u3044\u308b\u304b\u3001\u4e8b\u524d\u306b\u5341\u5206\u306a\u78ba\u8a8d\u3092\u884c\u3046\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002\u30c7\u30b8\u30bf\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3092\u6d3b\u7528\u3057\u305f\u6f5c\u5728\u9867\u5ba2\u3078\u306e\u30a2\u30d7\u30ed\u30fc\u30c1\u306b\u304a\u3044\u3066\u3082\u3001\u533b\u7642\u5f93\u4e8b\u8005\u5411\u3051\u60c5\u5831\u3068\u60a3\u8005\u5411\u3051\u60c5\u5831\u306e\u9069\u5207\u306a\u533a\u5206\u304c\u5fc5\u8981\u3068\u306a\u308a\u307e\u3059\u3002\u30b3\u30f3\u30b5\u30eb\u4f1a\u793e\u304c\u533b\u85ac\u54c1\u696d\u754c\u7279\u6709\u306e\u898f\u5236\u306b\u7cbe\u901a\u3057\u3066\u3044\u308b\u304b\u3001\u904e\u53bb\u306e\u652f\u63f4\u5b9f\u7e3e\u306b\u304a\u3044\u3066\u85ac\u6a5f\u6cd5\u9055\u53cd\u306e\u30ea\u30b9\u30af\u3092\u9069\u5207\u306b\u7ba1\u7406\u3067\u304d\u3066\u3044\u308b\u304b\u3092\u78ba\u8a8d\u3059\u308b\u3053\u3068\u304c\u6c42\u3081\u3089\u308c\u307e\u3059\u3002<\/p>\n

\u533b\u7642\u5f93\u4e8b\u8005\u3068\u306e\u95a2\u4fc2\u69cb\u7bc9\u3068\u9867\u5ba2\u4f53\u9a13\uff08CX\uff09\u8a2d\u8a08\u306e\u9023\u643a<\/h3>\n

\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30b3\u30f3\u30b5\u30eb\u30c6\u30a3\u30f3\u30b0\u4f1a\u793e\u3078\u306e\u4f9d\u983c\u306b\u304a\u3044\u3066\u306f\u3001\u793e\u5185\u306eMR\u90e8\u9580\u3084\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u90e8\u9580\u3068\u306e\u5354\u50cd\u4f53\u5236\u306e\u69cb\u7bc9\u304c\u4e0d\u53ef\u6b20\u3067\u3059\u3002\u533b\u7642\u5f93\u4e8b\u8005\u306e\u9867\u5ba2\u30cb\u30fc\u30ba\u306b\u57fa\u3065\u304f\u9867\u5ba2\u4f53\u9a13\uff08CX\uff09\u8a2d\u8a08\u3092\u884c\u3046\u969b\u306b\u306f\u3001\u73fe\u5834\u306e\u58f0\u3092\u53cd\u6620\u3055\u305b\u308b\u4ed5\u7d44\u307f\u304c\u91cd\u8981\u3067\u3059\u3002<\/strong>\u30b3\u30f3\u30b5\u30eb\u30bf\u30f3\u30c8\u306e\u63d0\u6848\u304c\u5b9f\u969b\u306e\u533b\u7642\u73fe\u5834\u306e\u5b9f\u614b\u3068\u4e56\u96e2\u3057\u3066\u3044\u306a\u3044\u304b\u3001\u5b9a\u671f\u7684\u306a\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u3092\u901a\u3058\u3066\u78ba\u8a8d\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002\u7279\u306b\u30aa\u30d4\u30cb\u30aa\u30f3\u30ea\u30fc\u30c0\u30fc\u3068\u306e\u95a2\u4fc2\u69cb\u7bc9\u652f\u63f4\u306b\u304a\u3044\u3066\u306f\u3001\u65e2\u5b58\u306eKOL\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u3068\u306e\u6574\u5408\u6027\u3092\u4fdd\u3061\u306a\u304c\u3089\u3001\u65b0\u305f\u306a\u5354\u50cd\u95a2\u4fc2\u3092\u7bc9\u304f\u3053\u3068\u304c\u6c42\u3081\u3089\u308c\u307e\u3059\u3002\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30b3\u30f3\u30b5\u30eb\u4f1a\u793e\u306b\u4f9d\u5b58\u3057\u3059\u304e\u305a\u3001\u81ea\u793e\u306e\u62c5\u5f53\u8005\u304c\u4e3b\u4f53\u7684\u306b\u6226\u7565\u7acb\u6848\u304b\u3089\u5b9f\u884c\u307e\u3067\u306e\u30d7\u30ed\u30bb\u30b9\u306b\u95a2\u4e0e\u3059\u308b\u3053\u3068\u3067\u3001\u9577\u671f\u7684\u306a\u4f01\u696d\u306e\u6210\u9577\u306b\u3064\u306a\u304c\u308b\u77e5\u898b\u306e\u84c4\u7a4d\u304c\u53ef\u80fd\u3067\u3059\u3002<\/p>\n

\u6226\u7565\u7acb\u6848\u304b\u3089\u5b66\u4f1a\u5c55\u793a\u30fb\u5c55\u793a\u4f1a\u5b9f\u884c\u307e\u3067\u306e\u4e00\u8cab\u6027\u78ba\u4fdd<\/h3>\n

\u533b\u85ac\u54c1\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u304a\u3044\u3066\u306f\u3001\u6226\u7565\u7acb\u6848\u304b\u3089\u5b66\u4f1a\u5c55\u793a\u3084\u5c55\u793a\u4f1a\u3067\u306e\u5b9f\u884c\u652f\u63f4\u307e\u3067\u4e00\u6c17\u901a\u8cab\u3067\u306e\u652f\u63f4\u3092\u63d0\u4f9b\u3067\u304d\u308b\u30b3\u30f3\u30b5\u30eb\u4f1a\u793e\u3092\u9078\u3076\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002\u6226\u7565\u3068\u5b9f\u884c\u304c\u5206\u65ad\u3055\u308c\u308b\u3068\u3001\u52b9\u679c\u7684\u306a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6d3b\u52d5\u304c\u5b9f\u73fe\u3067\u304d\u307e\u305b\u3093\u3002\u5b66\u4f1a\u5c55\u793a\u30fb\u5c55\u793a\u4f1a\u3067\u306e\u52b9\u679c\u6e2c\u5b9a\u3068\u30d5\u30a3\u30fc\u30c9\u30d0\u30c3\u30af\u3092\u6226\u7565\u306b\u53cd\u6620\u3055\u305b\u308bPDCA\u30b5\u30a4\u30af\u30eb\u306e\u69cb\u7bc9\u304c\u3001\u7d99\u7d9a\u7684\u306a\u6210\u679c\u5275\u51fa\u306e\u9375\u3068\u306a\u308a\u307e\u3059\u3002<\/strong>\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30b3\u30f3\u30b5\u30eb\u30bf\u30f3\u30c8\u3068\u306e\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u7ba1\u7406\u306b\u304a\u3044\u3066\u3001\u5b9a\u671f\u7684\u306a\u9032\u6357\u78ba\u8a8d\u3068\u8ab2\u984c\u89e3\u6c7a\u306e\u305f\u3081\u306e\u5354\u8b70\u3092\u884c\u3044\u3001\u76ee\u6a19\uff08KGI\u30fbKPI\uff09\u306e\u9054\u6210\u306b\u5411\u3051\u305f\u8ecc\u9053\u4fee\u6b63\u3092\u67d4\u8edf\u306b\u884c\u3048\u308b\u95a2\u4fc2\u6027\u3092\u69cb\u7bc9\u3059\u308b\u3053\u3068\u304c\u6c42\u3081\u3089\u308c\u307e\u3059\u3002\u30b3\u30f3\u30b5\u30eb\u4f1a\u793e\u3068\u306e\u5951\u7d04\u671f\u9593\u4e2d\u306f\u3001\u81ea\u793e\u30c1\u30fc\u30e0\u3068\u306e\u76f8\u6027\u3084\u5bfe\u8a71\u529b\u3092\u91cd\u8996\u3057\u3001\u9577\u671f\u7684\u306a\u30d1\u30fc\u30c8\u30ca\u30fc\u30b7\u30c3\u30d7\u3092\u524d\u63d0\u3068\u3057\u305f\u95a2\u4fc2\u69cb\u7bc9\u3092\u5fc3\u304c\u3051\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n

\u307e\u3068\u3081:\u533b\u85ac\u54c1\u696d\u754c\u306b\u6700\u9069\u306a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30b3\u30f3\u30b5\u30eb\u4f1a\u793e\u306e\u9078\u5b9a\u3092<\/h2>\n

\u533b\u7642\u5f93\u4e8b\u8005\u3068\u60a3\u8005\u53cc\u65b9\u306e\u9867\u5ba2\u30cb\u30fc\u30ba\u306b\u5fdc\u3048\u308b\u6226\u7565\u7acb\u6848<\/h3>\n

\u533b\u85ac\u54c1\u696d\u754c\u306b\u6700\u9069\u306a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30b3\u30f3\u30b5\u30eb\u30c6\u30a3\u30f3\u30b0\u4f1a\u793e\u3092\u9078\u5b9a\u3059\u308b\u305f\u3081\u306b\u306f\u3001\u533b\u7642\u5f93\u4e8b\u8005\u3068\u60a3\u8005\u3068\u3044\u3046\u8907\u96d1\u306a\u9867\u5ba2\u69cb\u9020\u3078\u306e\u6df1\u3044\u7406\u89e3\u304c\u6c42\u3081\u3089\u308c\u307e\u3059\u3002\u533b\u5b66\u6587\u732e\u306b\u57fa\u3065\u304f\u30a8\u30d3\u30c7\u30f3\u30b9\u3068\u3001\u5b9f\u969b\u306e\u533b\u7642\u73fe\u5834\u306b\u304a\u3051\u308b\u9867\u5ba2\u4f53\u9a13\uff08CX\uff09\u306e\u4e21\u7acb\u304c\u3001\u52b9\u679c\u7684\u306a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u306e\u57fa\u76e4\u3068\u306a\u308a\u307e\u3059\u3002\u75be\u60a3\u5553\u767a\u304b\u3089\u51e6\u65b9\u4fc3\u9032\u307e\u3067\u306e\u7d71\u5408\u7684\u306a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u652f\u63f4\u3092\u63d0\u4f9b\u3067\u304d\u308b\u30b3\u30f3\u30b5\u30eb\u4f1a\u793e\u306f\u3001\u4f01\u696d\u306e\u6210\u9577\u30d5\u30a7\u30fc\u30ba\u306b\u5408\u3063\u305f\u6226\u7565\u8a2d\u8a08\u3092\u884c\u3046\u3053\u3068\u304c\u53ef\u80fd\u3067\u3059\u3002\u81ea\u793e\u306e\u8ab2\u984c\u306b\u5408\u3063\u305f\u5c02\u9580\u6027\u3092\u6301\u3064\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30b3\u30f3\u30b5\u30eb\u30bf\u30f3\u30c8\u3092\u9078\u3076\u3053\u3068\u3067\u3001\u6700\u9069\u306a\u89e3\u6c7a\u7b56\u3092\u5c0e\u304d\u51fa\u3059\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n

\u30aa\u30d4\u30cb\u30aa\u30f3\u30ea\u30fc\u30c0\u30fc\u6d3b\u7528\u3068\u5c55\u793a\u4f1a\u30fb\u5b66\u4f1a\u5c55\u793a\u3067\u306e\u5b9f\u7e3e<\/h3>\n

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\u81ea\u793e\u306e\u6210\u9577\u30d5\u30a7\u30fc\u30ba\u3068\u8ab2\u984c\u306b\u5408\u3063\u305f\u30b3\u30f3\u30b5\u30eb\u4f1a\u793e\u3078\u306e\u4f9d\u983c\u3092<\/h3>\n

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\u3088\u304f\u3042\u308b\u8cea\u554f\uff08FAQ\uff09<\/h2>\n

\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30b3\u30f3\u30b5\u30eb\u30bf\u30f3\u30c8\u306e\u4ed5\u4e8b\u5185\u5bb9\u306f\uff1f<\/h3>\n

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\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30b3\u30f3\u30b5\u30eb\u30c6\u30a3\u30f3\u30b0\u3068\u306f\u4f55\u3067\u3059\u304b\uff1f<\/h3>\n

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\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30b3\u30f3\u30b5\u30eb\u30c6\u30a3\u30f3\u30b0\u30d5\u30a1\u30fc\u30e0\u3068\u306f\u4f55\u3067\u3059\u304b\uff1f<\/h3>\n

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\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30b3\u30f3\u30b5\u30eb\u306eBIG4\u3068\u306f\uff1f<\/h3>\n

\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30b3\u30f3\u30b5\u30eb\u306eBIG4\u3068\u306f\u3001\u30c7\u30ed\u30a4\u30c8\u3001PwC\u3001EY\u3001KPMG\u306a\u3069\u30b0\u30ed\u30fc\u30d0\u30eb\u306b\u5c55\u958b\u3059\u308b\u5927\u624b\u30b3\u30f3\u30b5\u30eb\u4f1a\u793e\u3092\u6307\u3059\u3053\u3068\u304c\u591a\u3044\u3067\u3059\u3002\u3053\u308c\u3089\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0 \u30b3\u30f3\u30b5\u30eb\u30c6\u30a3\u30f3\u30b0 \u4f1a\u793e\u306f\u3001\u4f01\u696d\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u306e\u8a2d\u8a08\u304b\u3089DX\u652f\u63f4\u307e\u3067\u5e45\u5e83\u3044\u30b5\u30fc\u30d3\u30b9\u3092\u63d0\u4f9b\u3057\u3001\u533b\u85ac\u54c1\u696d\u754c\u306b\u3082\u5f37\u3044\u90e8\u9580\u3092\u6301\u3064\u30b1\u30fc\u30b9\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n

\u30de\u30fc\u30b1\u30b3\u30f3\u30b5\u30eb\u306e\u5927\u624b\u306f\u3069\u3053\u3067\u3059\u304b\uff1f<\/h3>\n

\u30de\u30fc\u30b1\u30b3\u30f3\u30b5\u30eb\u306e\u5927\u624b\u306b\u306f\u3001\u30dc\u30b9\u30c8\u30f3 \u30b3\u30f3\u30b5\u30eb\u30c6\u30a3\u30f3\u30b0 \u30b0\u30eb\u30fc\u30d7(BCG)\u3084\u96fb\u901a\u30b3\u30f3\u30b5\u30eb\u30c6\u30a3\u30f3\u30b0\u3001\u30a2\u30af\u30bb\u30f3\u30c1\u30e5\u30a2\u306a\u3069\u304c\u3042\u308a\u307e\u3059\u3002\u3053\u308c\u3089\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30b3\u30f3\u30b5\u30eb\u30c6\u30a3\u30f3\u30b0\u4f1a\u793e\u306f\u3001\u533b\u85ac\u54c1\u30e1\u30fc\u30ab\u30fc\u5411\u3051\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u652f\u63f4\u3092\u4e2d\u5fc3\u306b\u3001\u6226\u7565\u7acb\u6848\u304b\u3089\u5b9f\u884c\u307e\u3067\u4e00\u6c17\u901a\u8cab\u306e\u30b5\u30fc\u30d3\u30b9\u3092\u63d0\u4f9b\u3057\u3066\u3044\u308b\u70b9\u304c\u7279\u5fb4\u3067\u3059\u3002<\/p>\n

\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30b3\u30f3\u30b5\u30eb\u30bf\u30f3\u30c8\u306f\u4f55\u3092\u3059\u308b\u8077\u696d\u3067\u3059\u304b\uff1f<\/h3>\n

\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30b3\u30f3\u30b5\u30eb\u30bf\u30f3\u30c8\u306f\u3001\u4f01\u696d\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0 \u306b \u7279 \u5316 \u3057\u305f\u5c02\u9580\u5bb6\u3068\u3057\u3066\u3001\u5e02\u5834\u8abf\u67fb\u3084\u9867\u5ba2\u30c7\u30fc\u30bf\u3092\u5206\u6790\u3057\u3001\u7684 \u306a \u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565 \u3092\u63d0\u6848\u30fb\u5b9f\u884c\u3057\u307e\u3059\u3002\u533b\u85ac\u54c1\u30e1\u30fc\u30ab\u30fc\u5411\u3051\u3067\u306f\u3001MR\u30fb\u533b\u5e2b\u30fb\u60a3\u8005\u306e\u884c\u52d5\u3092\u5206\u6790\u3057\u3001\u30c7\u30b8\u30bf\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0 \u6226\u7565 \u8a2d\u8a08\u3084\u30b3\u30f3\u30c6\u30f3\u30c4\u65bd\u7b56\u3092\u652f\u63f4\u3059\u308b\u8077\u696d\u3067\u3059\u3002<\/p>\n

\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30b3\u30f3\u30b5\u30eb \u4f55\u3059\u308b\uff1f<\/h3>\n

\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0 \u30b3\u30f3 \u30b5\u30eb \u306f\u3001\u81ea\u793e \u306e \u73fe\u72b6\u3084\u7af6\u5408\u3092\u5206\u6790\u3057\u3001\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0 \u6226\u7565 \u3092\u8a2d\u8a08\u3001KPI\u3092\u5b9a\u7fa9\u3057\u3001\u65bd\u7b56\u306e\u5b9f\u884c\u3068\u691c\u8a3c\u307e\u3067\u3092\u652f\u63f4\u3057\u307e\u3059\u3002\u533b\u85ac\u54c1\u696d\u754c\u3067\u306f\u3001\u8ca9\u8def\u6226\u7565\u3084\u30c7\u30b8\u30bf\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u652f\u63f4\u3001\u533b\u5e2b\u5411\u3051\u60c5\u5831\u63d0\u4f9b\u306e\u6539\u5584\u306a\u3069\u3001\u5177\u4f53 \u7684 \u306a \u8ab2\u984c \u89e3\u6c7a \u306b \u7279 \u5316 \u3057\u305f\u652f\u63f4 \u3092\u884c\u3044\u307e\u3059\u3002<\/p>\n

\u533b\u85ac\u54c1\u30e1\u30fc\u30ab\u30fc\u5411\u3051\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30b3\u30f3\u30b5\u30eb\u306e\u30e1\u30ea\u30c3\u30c8\u306f\uff1f<\/h3>\n

\u533b\u85ac\u54c1\u30e1\u30fc\u30ab\u30fc\u304c\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0 \u30b3\u30f3 \u30b5\u30eb \u4f1a\u793e \u306b \u4f9d\u983c\u3059\u308b\u30e1\u30ea\u30c3\u30c8\u306f\u3001\u8ab2\u984c \u3092\u5ba2\u89b3\u7684\u306b\u3092\u5206\u6790\u3057\u3001\u6700\u65b0\u306e\u5e02\u5834\u30cb\u30fc\u30ba\u3084\u898f\u5236\u306b\u57fa\u3065\u3044 \u305f\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0 \u6226\u7565 \u3092\u63d0\u6848\u3067\u304d\u308b\u70b9\u3067\u3059\u3002\u4eba\u7684\u30ea\u30bd\u30fc\u30b9\u306e\u524a\u6e1b\u3084\u3001\u96c6\u5ba2\u30fb\u51e6\u65b9\u62e1\u5927\u306a\u3069\u4f01\u696d \u306e \u6210\u9577\u306b\u3064\u306a\u304c\u308b\u52b9\u679c \u7684 \u306a\u65bd\u7b56\u3092\u4e00\u6c17\u901a\u8cab\u3067\u652f\u63f4\u3057\u3066\u3082\u3089\u3048\u307e\u3059\u3002<\/p>\n

\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30b3\u30f3\u30b5\u30eb\u306b\u4f9d\u983c\u3059\u308b\u30c7\u30e1\u30ea\u30c3\u30c8\u3084\u5931\u6557\u4f8b\u306f\uff1f<\/h3>\n

\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0 \u30b3\u30f3\u30b5\u30eb \u306b \u4f9d\u983c\u3057\u3066\u3082\u3001\u6210\u679c\u76ee\u6a19\u304c\u66d6\u6627\u3060\u3068\u5931\u6557\u3057 \u304c \u91cd\u8981 \u3067\u3059\u3002\u30b3\u30f3\u30b5\u30eb\u30bf\u30f3\u30c8 \u306b \u4f9d\u5b58\u3057\u3059\u304e\u308b\u3068\u81ea\u793e \u306e \u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0 \u6226\u7565 \u304c\u4e0d\u660e\u78ba\u306b\u306a\u308a\u3001\u30b9\u30c6\u30fc\u30af\u30db\u30eb\u30c0\u30fc\u8abf\u6574\u3084\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u4e0d\u8db3\u3067\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u304c\u505c\u6ede\u3059\u308b\u3053\u3068\u3082\u3042\u308a\u307e\u3059\u3002\u671f\u9593\u671f\u5f85\u304c\u77ed\u3059\u304e\u308b\u306e\u3082\u5931\u6557\u8981\u56e0\u3067\u3059\u3002<\/p>\n

\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30b3\u30f3\u30b5\u30eb\u30c6\u30a3\u30f3\u30b0\u306e\u8cbb\u7528\u76f8\u5834\u306f\u3044\u304f\u3089\u3067\u3059\u304b\uff1f<\/h3>\n

\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0 \u30b3\u30f3\u30b5\u30eb\u30c6\u30a3\u30f3\u30b0 \u306e \u8cbb\u7528 \u76f8\u5834 \u306f\u3001\u4f01\u696d \u306e \u898f\u6a21\u3084\u5951\u7d04\u5f62\u614b\u3067\u5909\u52d5\u3057\u307e\u3059\u3002\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u578b\u306f\u6708\u984d10\u4e07\u301c100\u4e07\u5186\u3001\u30b9\u30dd\u30c3\u30c8\u578b\u306f5\u4e07\u301c30\u4e07\u5186\u7a0b\u5ea6\u3067\u3059\u3002BtoB\u30fbBtoC\u5411\u3051\u306f20\u4e07\u301c100\u4e07\u5186\u304c\u76f8\u5834\u3067\u3001\u306e \u8cbb\u7528 \u306f\u5927\u624b \u30b3\u30f3 \u30b5\u30eb \u4f1a\u793e \u306e\u307b\u3046\u304c\u9ad8\u3044\u50be\u5411\u3067\u3059\u3002\u8907\u6570\u793e\u898b\u7a4d\u3082\u308a\u304c \u91cd\u8981 \u3067\u3059\u3002<\/p>\n

\u533b\u85ac\u54c1\u30e1\u30fc\u30ab\u30fc\u5411\u3051\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30b3\u30f3\u30b5\u30eb\u306e\u8cbb\u7528\u611f\u306f\uff1f<\/h3>\n

\u533b\u85ac\u54c1\u30e1\u30fc\u30ab\u30fc\u5411\u3051\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0 \u30b3\u30f3\u30b5\u30eb\u30c6\u30a3\u30f3\u30b0 \u306e \u8cbb\u7528 \u76f8\u5834 \u306f\u3001\u4e2d\u5c0f\u898f\u6a21\u306e\u30b3\u30f3 \u30b5\u30eb \u4f1a\u793e \u3067\u6708\u984d20\u4e07\u301c100\u4e07\u5186\u7a0b\u5ea6\u3001\u4e00\u90e8\u7279\u5316\u578b\u306e\u5927\u624b\u306f\u305d\u308c\u4ee5\u4e0a\u3067\u3059\u3002\u898f\u5236\u5bfe\u5fdc\u3084\u533b\u7642\u30c7\u30fc\u30bf\u306e\u5c02\u9580\u6027\u304c \u6c42\u3081 \u3089 \u308c \u308b\u305f\u3081\u3001\u4e00\u822c\u696d\u7a2e\u3088\u308a\u5358\u4fa1\u304c\u9ad8\u3081\u306a\u30b1\u30fc\u30b9\u3082\u3042\u308a\u3001\u6210\u679c\u5831\u916c\u578b\u3084\u30b9\u30dd\u30c3\u30c8\u5951\u7d04\u3092 \u6d3b\u7528 \u3057\u305f\u7d44\u307f\u5408\u308f\u305b\u3082\u691c\u8a0e\u304c \u91cd\u8981 \u3067\u3059\u3002<\/p>\n

\u30de\u30fc\u30b1\u30bf\u30fc\u3068\u30b3\u30f3\u30b5\u30eb\u306e\u9055\u3044\u306f\u4f55\u3067\u3059\u304b\uff1f<\/h3>\n

\u30de\u30fc\u30b1\u30bf\u30fc\u306f\u4f01\u696d\u5185\u3067\u81ea\u793e \u306e \u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0 \u3092\u5b9f\u884c\u3059\u308b\u62c5\u5f53 \u8005\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0 \u30b3\u30f3\u30b5\u30eb\u30bf\u30f3\u30c8 \u306f\u5916\u90e8\u306e\u5c02\u9580\u5bb6\u3068\u3057\u3066\u8907\u6570\u4f01\u696d \u3092 \u652f\u63f4 \u3057\u307e\u3059\u3002\u30de\u30fc\u30b1\u30bf\u30fc\u306f\u65bd\u7b56\u904b\u7528\u304c\u4e2d\u5fc3\u3001\u30b3\u30f3 \u30b5\u30eb \u306f\u4f01\u696d \u306e \u8ab2\u984c \u3092\u5206\u6790\u3057\u3001\u6226\u7565 \u8a2d\u8a08\u3084\u7d44\u7e54\u8a2d\u8a08\u307e\u3067\u4e00\u6c17\u901a\u8cab\u3067\u3092\u63d0\u6848\u3059\u308b\u70b9\u304c\u4e3b\u306a\u9055\u3044\u3067\u3059\u3002\u4e21\u8005\u3092 \u6d3b\u7528 \u3057\u30d0\u30e9\u30f3\u30b9\u3092\u53d6\u308b\u3053\u3068 \u304c \u91cd\u8981 \u3067\u3059\u3002<\/p>\n

\u533b\u85ac\u54c1\u30e1\u30fc\u30ab\u30fc\u304c\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30b3\u30f3\u30b5\u30eb\u4f1a\u793e\u306b\u4f9d\u983c\u3059\u308b\u30bf\u30a4\u30df\u30f3\u30b0\u306f\uff1f<\/h3>\n

\u65b0\u85ac\u4e0a\u5e02\u3084\u9069\u5fdc\u62e1\u5927\u306a\u3069\u306e\u30bf\u30a4\u30df\u30f3\u30b0\u3067\u3001\u6226\u7565 \u8a2d\u8a08\u3084\u30c7\u30b8\u30bf\u30eb \u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0 \u652f\u63f4 \u304c \u6c42\u3081 \u3089 \u308c \u308b\u5834\u5408\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0 \u30b3\u30f3\u30b5\u30eb\u30c6\u30a3\u30f3\u30b0 \u4f1a\u793e \u306b \u4f9d\u983c \u3059\u308b\u306e\u304c\u6709\u52b9\u3067\u3059\u3002\u81ea\u793e\u30ea\u30bd\u30fc\u30b9\u3067\u5bfe\u5fdc\u3057\u304d\u308c\u306a\u3044\u6642\u3084\u3001\u5e02\u5834\u74b0\u5883\u304c\u5927\u304d\u304f\u5909\u5316\u3057\u305f\u969b\u306b\u4f9d\u983c\u5148\u3068\u3057\u3066\u30b3\u30f3 \u30b5\u30eb \u4f1a\u793e \u306e \u6d3b\u7528 \u304c \u91cd\u8981 \u3067\u3059\u3002<\/p>\n

\u533b\u85ac\u54c1\u696d\u754c\u5411\u3051\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30b3\u30f3\u30b5\u30eb\u4f1a\u793e\u306e\u9078\u3073\u65b9\u306f\uff1f<\/h3>\n

\u533b\u85ac\u54c1\u696d\u754c\u5411\u3051\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0 \u30b3\u30f3 \u30b5\u30eb \u4f1a\u793e \u3092\u9078\u3076\u969b\u306f\u3001\u306e \u5b9f\u7e3e\u3001\u898f\u5236\u7406\u89e3\u3001\u62c5\u5f53 \u30b3\u30f3\u30b5\u30eb\u30bf\u30f3\u30c8 \u306e\u5c02\u9580\u6027\u3092\u91cd\u8996\u3057\u307e\u3059\u3002\u81ea\u793e \u306b \u6700\u9069 \u306a\u7279\u5316\u578b\u306e\u652f\u63f4 \u5185\u5bb9\u304b\u3001\u30af\u30e9\u30a4\u30a2\u30f3\u30c8 \u4f01\u696d\u3068\u306e\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u529b\u304c\u9ad8\u3044\u304b\u3001\u8cbb\u7528\u5bfe\u52b9\u679c\u3092\u660e\u793a\u3057\u3066\u304f\u308c\u308b\u304b\u3092\u78ba\u8a8d\u3059\u308b\u3053\u3068 \u304c \u91cd\u8981 \u3067\u3059\u3002<\/p>\n

\u533b\u85ac\u54c1\u30e1\u30fc\u30ab\u30fc\u5411\u3051\u30b3\u30f3\u30b5\u30eb\u4f1a\u793e\u306e\u5177\u4f53\u7684\u306a\u652f\u63f4\u5185\u5bb9\u306f\uff1f<\/h3>\n

\u533b\u85ac\u54c1\u30e1\u30fc\u30ab\u30fc\u5411\u3051\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0 \u30b3\u30f3\u30b5\u30eb\u30c6\u30a3\u30f3\u30b0 \u4f1a\u793e \u306f\u3001\u5e02\u5834 \u8abf\u67fb \u3084KOL\u5206\u6790\u3001\u60a3\u8005\u30a4\u30f3\u30b5\u30a4\u30c8 \u306e \u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0 \u3092\u5206\u6790\u3057 \u3001\u30d6\u30e9\u30f3\u30c9\u6226\u7565 \u3092 \u652f\u63f4 \u3057\u307e\u3059\u3002\u30c7\u30b8\u30bf\u30eb \u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0 \u652f\u63f4 \u3084MR\u65bd\u7b56\u306e\u8a2d\u8a08\u3001\u30aa\u30e0\u30cb\u30c1\u30e3\u30cd\u30eb \u6226\u7565 \u8a2d\u8a08\u306a\u3069\u3001\u4e00\u8cab \u3057 \u3066\u6226\u7565 \u7acb\u6848 \u304b\u3089 \u5b9f\u884c \u307e\u3067\u652f\u63f4 \u3092\u884c\u3046\u306e\u304c\u7279\u5fb4\u3067\u3059\u3002<\/p>\n

\u533b\u85ac\u54c1\u696d\u754c\u306e\u898f\u5236\u306b\u5bfe\u5fdc\u3067\u304d\u308b\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30b3\u30f3\u30b5\u30eb\u306e\u898b\u6975\u3081\u65b9\u306f\uff1f<\/h3>\n

\u533b\u85ac\u54c1\u696d\u754c\u5411\u3051\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0 \u30b3\u30f3 \u30b5\u30eb \u306e\u9078\u5b9a\u3067\u306f\u3001\u85ac\u6a5f\u6cd5\u30fb\u516c\u6b63\u7af6\u4e89\u898f\u7d04\u3078\u306e\u7406\u89e3 \u304c \u6c42\u3081 \u3089 \u308c \u307e\u3059\u3002\u533b\u85ac\u54c1\u6848\u4ef6 \u306e \u5b9f\u7e3e \u3084\u3001\u30e1\u30c7\u30a3\u30ab\u30eb\u90e8\u9580\u3068\u306e\u9023\u643a\u7d4c\u9a13\u3001\u76e3\u67fb\u5bfe\u5fdc\u306e\u77e5\u898b\u304c\u3042\u308b\u304b\u3092\u78ba\u8a8d\u3057\u307e\u3057\u3087\u3046\u3002\u898f\u5236\u306b \u57fa \u3065 \u3044 \u305f \u306a \u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0 \u6226\u7565 \u3092\u63d0\u6848\u3067\u304d\u308b\u304b\u3069\u3046\u304b \u304c \u91cd\u8981 \u3067\u3059\u3002<\/p>\n

\u533b\u85ac\u54c1\u30e1\u30fc\u30ab\u30fc\u5411\u3051BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u652f\u63f4\u306e\u7279\u5fb4\u306f\uff1f<\/h3>\n

\u533b\u85ac\u54c1\u30e1\u30fc\u30ab\u30fc\u5411\u3051BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0 \u652f\u63f4 \u3092\u884c\u3046\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0 \u30b3\u30f3\u30b5\u30eb\u30c6\u30a3\u30f3\u30b0 \u4f1a\u793e \u306f\u3001\u533b\u7642\u6a5f\u95a2\u30fb\u5378\u30fb\u85ac\u5c40\u306a\u3069\u8907\u6570\u30b9\u30c6\u30fc\u30af\u30db\u30eb\u30c0\u30fc \u306e \u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0 \u3092\u7406\u89e3\u3057\u3001\u30c1\u30e3\u30cd\u30eb\u5225\u306e\u6226\u7565 \u8a2d\u8a08\u3092 \u652f\u63f4 \u3057\u307e\u3059\u3002\u30bf\u30fc\u30b2\u30c3\u30c8\u30e1\u30c7\u30a3\u30a2\u3084\u624d\u6d41\u306a\u3069BtoB \u306b \u7279 \u5316 \u3057\u305f \u7279 \u5316 \u578b \u30b3\u30f3 \u30b5\u30eb \u304c\u3001\u30ea\u30fc\u30c9\u7372\u5f97\u304b\u3089\u55b6\u696d\u9023\u643a\u307e\u3067\u4e00\u6c17\u901a\u8cab\u3067\u3092\u652f\u63f4\u3057\u307e\u3059\u3002<\/p>\n

\u30c7\u30b8\u30bf\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u5f37\u3044\u533b\u85ac\u54c1\u5411\u3051\u30b3\u30f3\u30b5\u30eb\u4f1a\u793e\u306e\u7279\u5fb4\u306f\uff1f<\/h3>\n

\u30c7\u30b8\u30bf\u30eb \u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0 \u306b \u5f37\u3044 \u30b3\u30f3 \u30b5\u30eb \u4f1a\u793e \u306f\u3001SEO\u3084\u5e83\u544a\u904b\u7528\u3001MA\u30c4\u30fc\u30eb \u3092 \u6d3b\u7528 \u3057\u305f\u30ca\u30fc\u30c1\u30e3\u30ea\u30f3\u30b0\u306a\u3069\u306e \u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0 \u652f\u63f4 \u3092\u63d0\u4f9b\u3057\u307e\u3059\u3002\u30ca\u30a4\u30eb\u3084CINC\u306e\u3088\u3046\u306b\u30c7\u30fc\u30bf\u30c9\u30ea\u30d6\u30f3\u306a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0 \u30b3\u30f3 \u30b5\u30eb \u4f1a\u793e \u306e \u5b9f\u7e3e \u3092\u78ba\u8a8d\u3057\u3001\u81ea\u793e \u306b \u6700\u9069 \u306a\u30c7\u30b8\u30bf\u30eb\u6226\u7565 \u3092 \u652f\u63f4 \u3067\u304d\u308b\u304b\u3092\u898b\u6975\u3081\u308b\u3053\u3068 \u304c \u91cd\u8981 \u3067\u3059\u3002<\/p>\n

\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30b3\u30f3\u30b5\u30eb\u30c6\u30a3\u30f3\u30b0\u4f1a\u793e\u306e\u6599\u91d1\u4f53\u7cfb\u306b\u306f\u4f55\u304c\u3042\u308a\u307e\u3059\u304b\uff1f<\/h3>\n

\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0 \u30b3\u30f3\u30b5\u30eb\u30c6\u30a3\u30f3\u30b0 \u306e\u6599\u91d1\u306f\u3001\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u578b\u3001\u9867\u554f\u5951\u7d04\u3001\u6642\u9593\u5951\u7d04\u3001\u6210\u679c\u5831\u916c\u306a\u3069\u304c\u3042\u308a\u307e\u3059\u3002\u30b9\u30dd\u30c3\u30c8\u76f8\u8ac7 \u3092 \u6d3b\u7528 \u3057\u3064\u3064\u3001\u6226\u7565 \u8a2d\u8a08 \u304b\u3089\u65bd\u7b56\u5b9f\u884c\u307e\u3067\u4e00\u8cab \u3057 \u3066\u4f9d\u983c\u3059\u308b\u5834\u5408\u306f\u6708\u984d\u578b\u304c\u4e00\u822c\u7684\u3067\u3059\u3002\u81ea\u793e \u306e \u8ab2\u984c \u3092 \u4e2d\u5fc3 \u306b\u3001\u306b \u5408 \u3063 \u305f\u6599\u91d1\u30d7\u30e9\u30f3\u304b\u3069\u3046\u304b\u3092\u6bd4\u8f03\u691c\u8a0e\u3059\u308b\u3053\u3068 \u304c \u91cd\u8981 \u3067\u3059\u3002<\/p>\n

\u533b\u85ac\u54c1\u30e1\u30fc\u30ab\u30fc\u304c\u81ea\u793e\u306b\u6700\u9069\u306a\u30b3\u30f3\u30b5\u30eb\u4f1a\u793e\u3092\u9078\u3076\u30b3\u30c4\u306f\uff1f<\/h3>\n

\u81ea\u793e \u306b \u6700\u9069 \u306a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0 \u30b3\u30f3 \u30b5\u30eb \u4f1a\u793e \u3092\u9078\u3076\u306b\u306f\u3001\u533b\u85ac\u54c1\u696d\u754c \u306e \u5b9f\u7e3e \u3001\u652f\u63f4\u7bc4\u56f2\u3001\u4e00\u6c17\u901a\u8cab\u3067\u306e\u5bfe\u5fdc\u529b\u3092\u78ba\u8a8d\u3057\u307e\u3059\u3002\u4f01\u696d \u304c\u9054\u6210\u3057\u305f\u3044KGI\u30fbKPI\u3092\u660e\u78ba\u5316\u3057\u3001\u89e3\u6c7a \u7b56 \u3092\u5177\u4f53 \u7684 \u306a\u30d7\u30e9\u30f3\u3068\u3057\u3066 \u3092 \u63d0\u6848\u3057\u3066\u304f\u308c\u308b\u4f9d\u983c\u5148\u304b\u3001\u62c5\u5f53 \u30b3\u30f3\u30b5\u30eb\u30bf\u30f3\u30c8 \u306e\u76f8\u6027\u3082\u542b\u3081\u3066\u7dcf\u5408\u8a55\u4fa1\u3059\u308b\u3053\u3068 \u304c \u91cd\u8981 \u3067\u3059\u3002<\/p>\n

\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30b3\u30f3\u30b5\u30eb\u30bf\u30f3\u30c8\u306e\u5e74\u53ce\u306f\uff1f<\/h3>\n

\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0 \u30b3\u30f3\u30b5\u30eb\u30bf\u30f3\u30c8 \u306e\u5e74\u53ce\u306f\u3001\u4f01\u696d\u898f\u6a21\u3084\u7d4c\u9a13\u3067\u5e45\u304c\u3042\u308a\u307e\u3059\u304c\u3001\u56fd\u5185\u306e\u30b3\u30f3 \u30b5\u30eb \u4f1a\u793e \u3067\u306f\u4e00\u822c\u306b500\u4e07\u301c1,000\u4e07\u5186\u7a0b\u5ea6\u3001\u5927\u624b\u3084\u30d1\u30fc\u30c8\u30ca\u30fc\u5c64\u3067\u306f\u305d\u308c\u4ee5\u4e0a\u3082 \u304c \u53ef\u80fd \u3067\u3059\u3002\u533b\u85ac\u54c1\u30e1\u30fc\u30ab\u30fc\u5411\u3051 \u306b \u7279 \u5316 \u3057\u305f\u30b3\u30f3\u30b5\u30eb\u30bf\u30f3\u30c8 \u306e \u5834\u5408\u3001\u5c02\u9580\u6027 \u304c \u6c42\u3081 \u3089 \u308c \u308b\u305f\u3081\u6bd4\u8f03\u7684\u9ad8\u3081\u306e\u6c34\u6e96\u306b\u306a\u308b\u50be\u5411\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n

\u533b\u85ac\u54c1\u30e1\u30fc\u30ab\u30fc\u304c\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30b3\u30f3\u30b5\u30eb\u306b\u4f9d\u983c\u3059\u308b\u969b\u306e\u6ce8\u610f\u70b9\u306f\uff1f<\/h3>\n

\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0 \u30b3\u30f3\u30b5\u30eb\u30c6\u30a3\u30f3\u30b0 \u4f1a\u793e \u306b \u4f9d\u983c \u3059\u308b\u969b\u306f\u3001\u4f55\u3092\u9054\u6210\u3057\u305f\u3044\u304b \u306e \u57fa\u672c \u76ee\u6a19\u3092\u53ef\u8996\u5316\u3057\u3001\u6210\u679c\u6307\u6a19\u30fb\u671f\u9593\u30fb\u4f53\u5236\u3092\u4e8b\u524d\u5408\u610f\u3059\u308b\u3053\u3068 \u304c \u91cd\u8981 \u3067\u3059\u3002\u81ea\u793e \u306e \u62c5\u5f53 \u8005\u304c\u4e3b\u4f53\u7684\u306b\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u306b\u95a2\u308f\u308a\u3001\u30b3\u30f3 \u30b5\u30eb \u3068\u4e00\u7dd2\u306b\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0 \u3092 \u6d3b\u7528 \u3057\u7d9a\u3051\u308b\u3053\u3068\u3067\u3001\u4f01\u696d \u306e \u6210\u9577\u306b \u4e00\u8cab \u3057 \u3066\u3064\u306a\u304c\u308b\u652f\u63f4 \u3092\u53d7\u3051\u3089\u308c\u307e\u3059\u3002<\/p>\n

\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30b3\u30f3\u30b5\u30eb\u30bf\u30f3\u30c8\u306b\u4f9d\u983c\u3059\u308b\u30e1\u30ea\u30c3\u30c8\u306f\uff1f<\/h3>\n

\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0 \u30b3\u30f3\u30b5\u30eb\u30c6\u30a3\u30f3\u30b0 \u3092 \u6d3b\u7528 \u3057 \u3066\u4f9d\u983c\u3059\u308b\u30e1\u30ea\u30c3\u30c8\u306f\u3001\u81ea\u793e\u306e \u8ab2\u984c \u3092\u5ba2\u89b3\u7684\u306b\u3092\u5206\u6790\u3057 \u3001\u5e02\u5834 \u8abf\u67fb \u3084\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u306e\u77e5\u898b \u306b \u57fa \u3065 \u3044 \u305f \u6226\u7565 \u3092\u63d0\u6848\u3057\u3066\u3082\u3089\u3048\u308b\u70b9\u3067\u3059\u3002\u4eba\u7684\u30b3\u30b9\u30c8\u524a\u6e1b\u3084\u3001\u4ed6\u793e\u3068\u306e\u5dee\u5225\u5316\u3001\u4f01\u696d \u306e \u6210\u9577 \u3092 \u652f\u63f4 \u3059\u308b\u52b9\u679c \u7684 \u306a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0 \u6226\u7565 \u3092 \u6d3b\u7528 \u3057\u305f\u5b9f\u884c\u652f\u63f4\u304c \u53ef\u80fd \u3067\u3059\u3002<\/p>\n

\u30b3\u30f3\u30b5\u30eb\u30c6\u30a3\u30f3\u30b0\u306e\u5931\u6557\u3092\u9632\u3050\u30dd\u30a4\u30f3\u30c8\u306f\uff1f<\/h3>\n

\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0 \u30b3\u30f3\u30b5\u30eb\u30c6\u30a3\u30f3\u30b0 \u306e\u5931\u6557\u3092\u9632\u3050\u306b\u306f\u3001\u6210\u679c\u76ee\u6a19\u3092\u5177\u4f53 \u7684 \u306a\u6570\u5024\u3067\u5b9a\u7fa9\u3057\u3001\u30d7\u30ed\u30bb\u30b9\u3084\u5f79\u5272\u5206\u62c5 \u3092 \u7406\u89e3 \u3057 \u3066\u304a\u304f\u3053\u3068 \u304c \u91cd\u8981 \u3067\u3059\u3002\u30b9\u30c6\u30fc\u30af\u30db\u30eb\u30c0\u30fc\u9593\u306e\u8a8d\u8b58\u5408\u308f\u305b\u3092\u884c\u3044\u3001\u5b9a\u4f8b\u30df\u30fc\u30c6\u30a3\u30f3\u30b0\u3067\u306e\u9032\u6357\u5171\u6709\u3092\u5fb9\u5e95\u3059\u308b\u3053\u3068\u3067\u3001\u30b3\u30f3 \u30b5\u30eb \u306e\u63d0\u6848\u3068\u73fe\u5834\u304c\u30ba\u30ec\u306a\u3044\u3088\u3046\u306b \u4e00\u8cab \u3057 \u3066\u904b\u7528\u3067\u304d\u307e\u3059\u3002<\/p>\n

\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30b3\u30f3\u30b5\u30eb\u30c6\u30a3\u30f3\u30b0\u4f1a\u793e\u306f\u533b\u85ac\u54c1\u30e1\u30fc\u30ab\u30fc\u306e\u3069\u306e\u90e8\u9580\u3092\u652f\u63f4\u3057\u307e\u3059\u304b\uff1f<\/h3>\n

\u533b\u85ac\u54c1\u30e1\u30fc\u30ab\u30fc\u5411\u3051\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0 \u30b3\u30f3 \u30b5\u30eb \u4f1a\u793e \u306f\u3001\u30de\u30fc\u30b1\u90e8\u9580\u3084\u30e1\u30c7\u30a3\u30ab\u30eb\u90e8\u9580\u3001\u55b6\u696d\u4f01\u753b\u3001DX\u90e8\u9580\u306a\u3069\u8907\u6570\u90e8\u9580 \u3092 \u4e2d\u5fc3 \u306b \u3092 \u652f\u63f4 \u3057\u307e\u3059\u3002\u306e \u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0 \u6226\u7565 \u3092 \u6d3b\u7528 \u3057\u305f\u7d44\u7e54\u6a2a\u65ad\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u3068\u3057\u3066\u3001\u6226\u7565 \u7acb\u6848 \u304b\u3089 \u5b9f\u884c \u3001\u52b9\u679c\u691c\u8a3c\u307e\u3067\u4e00\u6c17\u901a\u8cab\u3067\u652f\u63f4\u3057\u3001\u4f01\u696d \u306e \u6210\u9577 \u306b \u6700\u9069 \u306a\u4f53\u5236\u69cb\u7bc9\u3092\u30b5\u30dd\u30fc\u30c8\u3057\u307e\u3059\u3002<\/p>\n

\u533b\u85ac\u54c1\u30e1\u30fc\u30ab\u30fc\u5411\u3051\u306e\u7279\u5316\u578b\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30b3\u30f3\u30b5\u30eb\u306e\u5f37\u307f\u306f\uff1f<\/h3>\n

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